Typography On and Off the Screen
Why does sense of typography differ within games, and movies compared to a book or a magazine. You have a plethora of designers discussing the type, font face, kerning, etc… But you never hear this from someone who designs motion graphics and games. Maybe I don’t know enough game or title screen designers to really know this. Perhaps in the hidden corners of the room, lurks mysterious game designers discussing form and usage of particular typefaces. Like myself, but I’m no typographic nerd. I do however appreciate and understand the importance fonts have in design. However I can also appreciate the super stylized graphic applied to these typefaces. The sample principles can only apply, except with strong emphasis on graphic styling and motion. However, when you look at it, book and magazine designers mostly look at type, and have to do so on a line by line basis, focusing on spacing between the letters. They hold down the fort in typography.
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